Spotback Rate Everything
Today’s new recommender system is Spotback. According to thier website they are a recommender system that uses both collaborative filtering and aggregated knowledge technologies. They offer widgets that you use on your website or blogging platform. Once you add thier widget to your site you get instant Content recommendation, Rating tools, Top stories and Tag clouds. This is a very interesting approach to get adoption of your product.
They also offer a browser plugin that allows the user to rate items directly from the browser. I assume you are rating the whole page unless you are browsing flickr where their software seems to understand individual photos and that you want to rate only that photo.
If you are a user of their service you can login to the site and view your recommendations and what you have rated.
All of these services that they are offer makes this seem like they are trying to be many different things. This feels like a cross between MyBloglog + Del.icio.us + Loomia without any operant way to make money other than inserting ads into the recommendations. As you can see I have installed thier widget on my blog as well to see how it works. It was the easiest intall of a service like this to date since it was a native Wordpress plugin. You can see the rating widget below each post and a recommendation widget in the side bar.
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July 23rd, 2007 at 2:34 am
Hi Tom,
Until now, the rating and recommendation tools that we developed were primarily focused in helping websites offer better content discovery inside their own domains, increasing pageloads and visit length.
As of today, Spotback releases the cross-site recommendation tools, helping content owners expose their content to a wider audience and drive more traffic from other sites in the Spotback Network.
You are welcome to try the new Spotback ALL-IN-ONE widget, at http://spotback.com/widgets/intro
We will be glad to get your feedback on it.
Best,
Dana Reich
Spotback.com